#CONNECT2EARTH: It’s a Homecoming for Earth Hour PH

(From the Cultural Center of the Philippines)

AS a leading national establishment, the Cultural Center of the Philippines has the responsibility to raise awareness and educate its audiences about issues happening in the Philippines and in the world, which include ecological challenges.

Through arts, people can explore the relations between nature and humankind and understand the importance of biodiversity in their lives.

On March 24, the CCP welcomes the return of Earth Hour after 10 years since it held its first-ever switch-off event in the Philippines in 2008. It will lead a myriad of activities until the 60-minute switch-off at 8:30 p.m.

Co-organized by World Wide Fund for Nature (WWF) Philippines, Earth Hour 2018, following the theme #Connect2Earth, focuses on the urgent need to care for our planet’s biodiversity amid the changing climate. Highlights include activity booths, exhibits and cultural performances by local artists to honor Mother Earth. 

Using the official hashtag #Connect2Earth, this year’s campaign aims to harness the power of social media in promoting and sharing the “one planet lifestyle.”
Participants to the Earth Hour are encouraged to share their stories and photos of how they are taking care of the planet’s biodiversity in the Earth Hour Philippines Facebook event page.

Earth Hour through the years

Earth Hour started as a symbolic lights out event in Sydney, Australia in 2007 and has since grown into one of the biggest global open-source movement for the protection of the environment in more than 7,000 cities and 180 countries.

For the past years, it has attracted millions of people around the world, converging around major world landmarks, cities, and communities to hold switch-off events, as a commitment to help and save Mother Earth.

Through the years, it has inspired the “Beyond the Hour” initiatives among government, communities, businesses, and organizations.

They commit to environmental advocacy such as low-carbon cities, renewable energy development, sustainable food production and consumption, forest and water conservation, and wildlife protection of endangered tamaraws, whalesharks and Irrawaddy dolphins, among others.

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